May 4th, 2015 | Julia Braime
This afternoon I am thrilled to welcome the gorgeous Laura to Brides Up North. Laura is the beauty and brains behind the gorgeous new bridal boutique in West Yorkshire, lovebird brides, which opened to much excitement (and twinkle!) last autumn. Laura is already flying high as word of her stunning new boutique, bespoke accessories and top labels spreads, and now it’s time to introduce her on these pretty pages.
First things first, I have a special date for your diaries: Lovebird Brides are holding their first ever Lovebird Accessories evening on Thursday 7th May 2015 from 5pm until 8pm, where brides can visit the boutique for a glass of fizz, try on their accessories, enjoy 10% off the range and see their special guest designers. To join them on the night or for more information email them at firstname.lastname@example.org.
Is it in your diary? Great. Now let’s meet Laura.
Images by Photography By Kathryn.
When did Lovebird Brides open and what is your background?
laura says: Lovebird Brides opened its doors with an amazing launch party in October 2014.
I’ve had a varied career working within the creative industries, starting with a degree in design before working in interior design, event planning, teaching and then jewellery making. The problem is I’ve always got to be making something even when just relaxing in the evening! Whilst on maternity leave I took this time to focus on my love of making jewellery and when my baby was old enough, I opened my studio in the World Heritage Site of Saltaire. It turned out this decision paid off, I began making statement pieces but soon had brides visiting me to make them bespoke bridal jewellery.
One thing led to another and my other obsession for vintage dresses combined with brides telling me they were struggling to find the dresses they wanted, gowns that reflected their personality and style led to me opening Lovebird Brides. I wanted to fill this gap for brides concentrating on selecting designers that offered designs that were fashion forward, well made and practical but still maintained that beauty and elegance that a wedding dress should offer.
Which wedding gown designers do you stock?
We also stock Maria Senvo, I was instantly drawn to the embellishment and detail on these beautiful gowns, definitely one for the fashionista brides!
With a busy year ahead planned, you need to keep your eyes peeled for a new designer or two being introduced to the boutique.
What bridal accessories designers do you stock?
Lovebird Brides is the home of Lah De Da Accessories. I hand make this beautiful range of accessories in my studio within the boutique where all my sample pieces are available for brides to see and try on. I love that we can create a completely unique look for a bride whether it’s a headpiece, belt, statement necklace or adding beading to the dress. The finishing accessories are so important as a bride can put their own stamp on a gown and feels that they have given their own creative input into the design of these bespoke pieces. I feel this is something they will struggle to get anywhere else.
We are also very lucky to stock the amazing Charlotte Mills bridal shoes that are so pretty, beautifully made and super comfortable but what is even better is they can also be worn again and again after your wedding day!
What makes you different?
At Lovebird Brides we focus on fashion forward brides with wedding dresses that break away from tradition, gowns that reflect their individual style and personality. As a boutique we feel it is important not to crowd the shop with too many dresses overwhelming the bride. Instead we concentrate on handpicking strong designs each very different from the next.
It is important to us when a bride first visits the boutique that our style and the layout of the shop not only reflects the individuality of our gowns but is a place where our brides can feel comfortable making the most important fashion purchase of their lives! From our zebra print rug and fuchsia pink chandelier to our Victorian clothes airer rails we want to make it an experience that our bride will never forget.
One major factor adding to our uniqueness is that we hand make all our accessories to compliment our brides dresses right here in the boutique. Even for the bride who has already found their gown we can offer them exclusive accessory appointments to create bespoke pieces for their big day, for their bridesmaids or for mother of the bride.
Where are you located?
We are located in the beautiful Yorkshire village of Addingham, just outside the centre of Ilkley. Many of our brides choose to make a day of it, celebrating with a cream tea or pub lunch in the village or nipping round the corner to view the beautiful sights of Bolton Abbey.
Can you give Brides Up North an idea on price?
Our dresses start at £990 and go up to £2550.
What can Brides Up North expect when they come in for an appointment?
As a luxury boutique we work by appointment only. It is important to us that a bride gets the attention she deserves without any interruptions. We like to gain an understanding of the whole theme of the wedding and listen carefully to what the bride is looking for. Dress appointments are an hour and a half long and forty-five minutes for accessories. Brides can expect to have exclusive use of the boutique for their bridal party and we always have a bottle of prosecco and cakes at the ready, sometimes even homemade by me!
What is your current favourite gown that you stock and why?
With so many it’s really hard to pick a favourite dress but if I was pushed I would say I have a real soft spot for Lucy-Lou by Charlotte Balbier, with all its lace it is just a timeless and elegant gown.
What trends do you see being popular this year?
I think the trends in bridal this year will be blush dresses and gold accessories, which I love! Embellishment on dresses seems to be what brides like so I think we will see plenty of this in new bridal collections.
Who would be a Lovebird Bride?
A Lovebird Bride is a lady who wants to look the best version of herself. She wants a dress that is elegant but shows her sense of style too. She is a bride who wants some creative input in the overall bridal look and wants to feel comfortable and classic on her most special day.
Are you married? What did you wear on your wedding day? What would you choose to wear now?
I have been married for almost four years now and wore a Maggie Sottero wedding dress that was strapless with a corseted back in dark champagne. At the time this style was definitely everywhere and although I loved it I don’t think it really reflected me. Now I would definitely either wear a dress with sleeves and a low back or perhaps separates with a bolero jacket and definitely a statement necklace!
How can Brides Up North get in touch with you or find out more?
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Former lawyer and bride to be Julia founded Brides Up North in 2010 with a chip on her shoulder. Frustrated by the poor Northern presence in glossy bridal magazines and online, she decided to do something about it herself. Astounded by the rapid growth of her blog and brand, Julia now manages Brides Up North’s online content alongside their busy wedding exhibition season, industry events and related commissions. And she’s always, always, got a new project on the go…
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