July 20th, 2015 | Julia Braime
My job isn’t always as glamorous as it might seem. Editing Brides Up North and Unveiled Magazine as well as managing and producing over 20 Luxury Wedding Exhibition events and all the copy writing, art direction, event management and business development that comes with is a more than full time job (for a team of people). For every swanky industry event requiring sequins and Champagne, there’s a lot of long, lonely screen hours juggling emails, contracts, floor plans and all the admin that comes with being the #girlboss of a busy business.
Luckily for me though, one of those swanky industry events always seems to come along just as you need it!
I was thrilled to be invited along as a special guest as Brides Up North Sponsor bridal boutique Jean Jackson Couture in Manchester’s Northern Quarter was transformed into a secret rose garden to mark the official launch of Charlotte Balbier’s WILLA ROSE collection and brand at Jean Jackson Couture’s two boutiques, earlier this month.
Charlotte Balbier is our headline Sponsor for 2015 and now a dear friend of mine, so it was lovely to join the Jean Jackson Couture girls – they are a very stylish bunch – in toasting our talented designer friend and debuting Charlotte’s new 2016 Willa Rose collection (which you can see featured on Brides Up North here).
Brides Up North was joined by Manchester brides-to-be, other industry professionals and national press to celebrate this beautiful new partnership. The boutique was transformed into a magical space filled with beautiful blooms and a gorgeous swing by The Vintage Swing Company to re-create the Charlotte Balbier ‘Willa Rose’ campaign images. We were also treated to rose pink lemonade, pink champagne and delicious cakes. I told you it was a hard job being me, didn’t I?!
The new 2016 ‘Willa Rose’ collection was modelled in a salon style throughout the evening along with a special guest appearance by the face of Charlotte Balbier, the beautiful Verity.
charlotte says: I am so excited and thrilled to be welcoming Jean Jackson Couture as a Charlotte Balbier brand partner. Working with a well-known and established boutique that has a long heritage in bridal and are also a family business is wonderful and mirrors my family also and business so is the perfect partnership. It’s amazing to have the gowns stocked in both boutiques and can’t wait for our next event!”
Jean Jackson Couture is now taking appointments for brides to try the Willa Rose collection. See www.jeanjacksoncouture.com for more details and to book your appointment.
Images by Hayley Baxter www.hayleybaxterphotography.com
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Former lawyer and bride to be Julia founded Brides Up North in 2010 with a chip on her shoulder. Frustrated by the poor Northern presence in glossy bridal magazines and online, she decided to do something about it herself. Astounded by the rapid growth of her blog and brand, Julia now manages Brides Up North’s online content alongside their busy wedding exhibition season, industry events and related commissions. And she’s always, always, got a new project on the go…
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