April 13th, 2018 | Rachel Parry
Luca Latrofa – Sassi Holford
You may recall from our social media feeds being flooded with catwalk shots and videos that we headed down to London a few weeks’ ago for the bridal fashion event of the year – The White Gallery. Combined with London Bridal Fashion week for the first time, the event was bigger than ever with a host of both British and international designers in attendance to showcase their new collections to bridal boutique owners and members of the press, like us!
As always, we were totally blown away by the designers’ stunning creations and their ability to reinvent what we know to be wedding dresses time and time again while also pushing bridal boundaries to incorporate more fashionable elements for full-on style, impact and individuality.
Whilst there we always love to catch up with the northern boutique owners that we work closely with on both Brides Up North and UNVEILED magazine. This includes fabulous bridal fashion guru Hayley Hoyle, who is the proud owner of Yorkshire-based boutiques, The Bridal Collection Harrogate and The Harrogate Wedding Lounge.
With an expert eye for what brides want in terms of style, fit and functionality, Hayley is 100% in the know when it comes to spotting the next big thing, and so we’ve invited her to the blog today to report on the collections that caught her attention at the latest White Gallery event so you lovely readers are well informed of the upcoming trends when setting out on your dream dress search.
Images provided by Hayley Hoyle unless credited.
Jenny Packham – Rosa
hayley says: Buying new collections is such a big and important part of our job in the bridal industry. Forward thinking stores use the opportunity as staff training and by way of ensuring stylists and seamstresses are invested in the product, the brands and as a way of introducing the team to emerging trends. I have always involved my team in the selection of our collections, it keeps our team at the top of their game, knowledgeable and enables them to provide an exceptional and authentic experience to our brides back in the boutiques.
A couple of weeks ago myself and a few team members went along to our biggest buying event of the year. London Bridal Fashion Week and The White Gallery, this year the shows occupied one space all together at Excel London and we also attended 2019 collection launches at The Ritz and Home House by both Jenny Packham and Suzanne Neville.
In my honest opinion there is very little out of fashion in bridal at the moment; as an industry very much focused on embracing your individual style and executing it perfectly. However, there are some notable trends emerging and staying put. Here’s our round up of the hot looks to watch out for in the coming season.
Suzanne Neville – Orianna
This season we are seeing a big emergence of the scoop neckline. We saw soft and flattering versions for designers such as Caroline Castigliano and Suzanne Neville finished with delicate lace shoulders or subtle shoe string straps. Keep your eye out for new dresses Sakura from Caroline Castigliano and Floriana from Suzanne Neville.
The plunge neckline is also here to stay. As brides are getting braver and designers getting more adept at pulling this look off with class and sophistication we will be seeing a lot more of this sexy statement look. Some of our favourites for this season is Rosa by Jenny Packham and Vivian from Sassi Holford.
March 13th, 2018 | Rachel Parry
As quite possibly the most exciting aspect of the wedding planning, we here at Brides Up North are firm believers that brides should remember their boutique visits for all the right reasons and have an experience that is professional, yet personal and fun, as they search for that one special dress.
And we’re not alone in our mantra, for the new Sponsor that we’re introducing on the blog today was built upon these very beliefs – the fabulous Perfect Daze Bridal.
In opening her gorgeous Yorkshire boutique, Perfect Daze owner Emma Roberts, wanted to offer ladies the full bridal shopping package; from a chic and relaxing setting to stunning designers, excellent customer service and faultless attention to detail – and she continuously strives to give her brides the very best experience.
Whether buying a designer gown or investing in a bespoke dress, all brides are seen by Emma as she gets to know them over a cuppa or glass of fizz, and she sees them through to their big day with assistance from her highly-experienced team in ensuring absolute perfection.
Here to tell us more about the boutique’s ethos and offering is the leading lady herself. Take it away Emma…
Images by Glix Photography.
Where is your boutique located and how would you describe the look and feel of it?
emma says: Perfect Daze is nestled in the rural village of Scissett in the heart of Yorkshire. A stone’s throw from Holmfirth, we are sat right on the boundaries of Wakefield, Huddersfield and Barnsley and only ten minutes from the M1 making Leeds and Sheffield quite close by.
The emphasis is on the whole experience and the boutique is spacious and luxurious. Large changing rooms and comfortable seating, plush fabrics and an industrial edge. Copper, steel and woods are the perfect backdrop to the chic gowns.
We stock the best of British bridal with our signature look being couture.
What designers do you stock and can you tell us a little about each one?
Enzoani Blue is at the cutting edge of bridal fashion. Designed by Kang Chun “KC” Lin, the gowns incorporate intricate lace, beautiful fabrics and the Enzoani signature cut out trains. Enzoani Blue is perfect for the style savvy bride, their gowns are anything but ordinary.
Enzoani Beautiful sits alongside Enzoani Blue with the same attention to detail, but with a slightly more traditional look. If Blue is a little too edgy for your bridal style, but you still appreciate the signature cut out trains and attention to detail then Enzoani Beautiful is perfect for you.
As for Badgley Mischka – think red carpet, think glamour, think the Oscars. This designer supplies high-octane styling for a bride who desires the wow factor. Their designs are a little more couture, sometimes quite edgy, but always focusing on fit and shape.
Suzanne Neville is a designer adored by celebrities such as Holly Willoughby, Tess Daly and Katherine Jenkins. Her gowns exude class, sophistication and elegance. Using the most opulent fabrics, every single dress is handmade in the UK and as beautiful on the inside as the outside.
Her ‘less is more’ approach to bridal is breath-taking and her famous corset shape creates the most fantastic curves.
How do you pick the right designers for the boutique and what do you think makes a good bridal collection?
I believe our designers have to work well together and their collections must complement each other.
We have a wide range of styles which are all focussed on fit, quality and elegance. When I invest in a label, I am looking for design which works well within the ethos of Perfect Daze Bridal. I firmly believe that shape and good fabrics are key, and when it comes to detail, just the right amount.
Furthermore, fantastic customer care, is essential. I need to know my designers can deliver 100% every time, I can then pass this onto my brides.
What current trends are you seeing in bridal wear and can you forecast any future trends that will be coming through?
It is all about the back in bridal at the moment. We are seeing some stunning designs and Enzoani are right at the forefront of this. We love it when a dress looks demure from the front but has a wonderful surprise in the back. Vision backs with floating lace and cut out trains give the wow factor.
I don’t think this current trend will be going anywhere for some time.
I think we might start to see a return to more structured fabrics like satin and Mikado. A sophisticated look which focuses on curves and structure. Seams and panels will replace lace, and sparkle will be there, but as a statement rather than all over. Badgley Mischka introduced these types of dresses in 2017, and my brides are loving the opulence.
What research/preparation would you advise brides to do before visiting the boutique?
It doesn’t matter whether you bring a full board on Pinterest to show me or arrive with nothing but your wedding date – every bride is individual and the fun is to find what works for each person.
If you have firm ideas about the type of look we are going for, then I need to know so I can work with your wedding day ideas. If your wedding has a rustic theme, you would probably not want to go for a sexy, glamourous gown. Likewise, you wouldn’t want to turn up to a black tie themed wedding in a crochet dress. Brides often allow their choice of dress to determine the theme of the wedding.
Prepare to be honest – this is what I ask of all my brides. I always start by saying “Be honest with me, you will not offend me, if one gown was right for everybody then I would need just one in every size. The more feedback you give me, the more chance I have of finding you ‘the one’.”
March 6th, 2018 | Rachel Parry
As the shopping trip of all shopping trips there is no doubt visiting bridal boutiques in search of that one special dress is one of the most exciting elements of planning a wedding.
You’ll want the experience to be fun, enjoyable memorable and stress-free, which is why we think its uber-important to enter into the search fully equipped with all the dos and don’ts that will see you well on the way to securing your perfect dress.
And who better to deliver such golden advice than a lady who has helped to dress hundreds of beautiful brides for their moment in the wedding spotlight, Hayley Hoyle, proud owner of top Yorkshire bridal boutiques, The Bridal Collection Harrogate and The Harrogate Wedding Lounge.
So, we’ll waste no time in handing over to Hayley to impart her insider knowledge in the form of a handy step by step guide to make your dress shopping, an absolute dream!
Homework – what research/preparation can brides do when initially beginning their wedding dress search?
hayley says: There is certainly no shortage of wedding inspiration in this world. Pinterest, Instagram, blogs, social media, magazines, wedding fairs, designers’ websites the list goes on – I would start a Pinterest board specifically for your gown and keep it as a secret board, use it to collate a collection of images you like; from a fabric, a neckline or even a specific dress or designer. This board will be useful when you start the shopping process, show your stylist and ask them to select some styles for you based on what you have been liking so far. If you are a technophobe a scrap book works just as well.
Booking appointments – how should a bride go about selecting the boutiques she makes appointments at?
First of all, I would consider the designers that have caught your eye from your research, check their websites and find your nearest stockist. Get on social media and check out the profiles of your local boutiques and see what resonates with you, each boutique will have their own brand personality and it should inspire you. Check out their reviews on Google and Facebook and look at how they respond to complaints as well as praise. Most importantly try to support your small, independent, service driven boutiques, to them you are special, you are a unique bride not just another sale.
Attending appointments – what advice would you give to brides when attending boutique appointments?
Most importantly – relax, remain open minded and let the stylists do their thing. It might be wise to wear modest seam-free flesh coloured underwear and a good strapless bra. Don’t slap on the fake tan before your appointment as it may damage the dresses and definitely don’t take too many people shopping with you! Remember the less people that see the dress the bigger the impact on the day. Finally remember to ask your boutique what extras will need paying pay for? Do they have an in-house alterations team, can you use it and how much are anticipated fittings?
Making a decision – what would you say to a bride who can’t make up their mind on a dress or that is unsure whether to visit more boutiques before making up their mind?
Don’t over think it. Think about both of the gowns in the setting of your wedding, does one work more than the other? Is there anything you would change about either of the dresses? Do they make you feel amazing? Over shopping will only make the process harder and more choices will only confuse you more. Remember there will always be more dresses and selecting yours is not the end of the process, it’s actually just the beginning. If after all of that you still have reservations, chances are you haven’t yet found your gown so head to your next appointment and keep looking, the perfect one is out there.
Fittings – is there anything you would advise brides to be mindful of during their fittings?
By the time it gets to your fittings your weight needs to be stable and you need to have the correct shoes and underwear, so your gown can be fitted to perfection. It is impossible to make a garment fit a moving target and because we want your gown to fit perfectly we advise no further weight loss once your gown has been pinned. Don’t take photos during your fittings, the gown isn’t perfect yet and looking back at a photo of a dress that doesn’t fit correctly will only cause you stress and anxiety. Trust the professionals and leave the photos until the day.
Accessories – after the dress comes the accessories. What elements should brides take into consideration when it comes to picking their finishing touches?
Your accessories should be the icing on the cake, they should complement the gown perfectly and not overpower you or the dress. When styling any outfit, I believe that less is more with regards to accessories and a wedding gown is no different. Choose one piece to shine and keep everything else simple. Oh – and always try a veil, there is only one day in your life you can wear one.
The big day – any tips on how brides can look and feel their absolute best in their wedding gown on their big day?
Make sure one of your bridal party knows how to get you in to your gown and how to bustle the train for dancing if there is one. Try practicing at your final fitting to avoid unnecessary stress on the day.
Most of all, keep calm and remember what the day is really about: you and your partner celebrating each other. Everything else is just stuff.
Aftercare – once the big day has been and gone, what should brides do with their dress/what are the options?
Depending on your sentimentality there are a few options you can choose post wedding to either preserve or recoup. If you intend to have your gown professionally cleaned I recommend you use a specialist gown and luxury fabric cleaner. We offer a post wedding dry cleaning service in our boutiques with the option of a long-term storage box in a design of your choice. Speak to your boutique to see if they do something similar or have any recommendations.
Timeless dress design: Swanson by Suzanne Neville
Showstopper dress design: Margo by Enzoani
Favourite dress trend: I love unusual fabrics, so I’m a big fan of gowns that have plenty of texture to them such as brocade, printed organza and thick textured Mikados. There is nothing more beautiful than a simple gown, expertly cut in a beautiful fabric so I’m a big fan of the simplicity popular with brides at the moment.
Celebrity style: For everyday fashion I love Holly Willoughby, she always looks expertly put together and I am constantly Googling where her outfits are from.
Favourite wedding trend: We have seen so much in the way of blush pinks, rose gold, greys and mixed metallic colour palettes over the last couple of years, I am very excited to see some strong opulent tones coming through now too – think peacocks, exotic landscapes and rich jewels.
November 6th, 2017 | Rachel Parry
It’s time to get those diaries out again ladies as we have news of an exciting event that’s happening in Yorkshire this week, at which you could find the dress of your dreams.
Our brand new Sponsor, the gorgeous Perfect Daze bridal boutique located in the picturesque village of Scissett, is now stocking top British designer Suzanne Neville, and will be celebrating with a special launch event on Thursday 9th November.
Taking place between 3pm and 9pm at local venue, Holmfirth Vineyard, within its new function room, Perfect Daze owner Emma Roberts is inviting you lucky brides-to-be to view stunning gowns from the sensational Suzanne Neville Belle Époque collection, while meeting fellow suppliers, viewing the gorgeous setting and sipping on a glass of bubbly, of course!
We’ll hand over the blog to Emma now to fill us in on all the fabulous details, including how to get your hands on tickets to the event (did we mention entry is free?!) – and if the above wasn’t enough to tempt you, we’re pretty sure the images of the collection accompanying this post will seal the deal…
Can you tell us what brides-to-be can expect from the event?
emma says: Brides-to-be will be able to see the Suzanne Neville dresses up close as all eight will be displayed on mannequins. There will also be a harpist, photographer, florist and Neil Geddes, who designs and creates individual jewellery pieces.
There will be fizz and a prize draw to win a bottle of Suzanne Neville perfume for all those who register and attend the event. Brides in attendance will also have the first opportunity to book in and try on the new dresses.
Can you tell us a little about the Suzanne Neville dresses that you will be stocking?
The eight pieces are from the Belle Époque collection and we’re among the first in the UK to get the dresses in. The designs are magnificent and varied, made from the most beautiful fabrics, exquisite laces, embroidered tulles, piqué, cloqué silks, clean crepes and satins.
Why did you want to stock Suzanne Neville at your boutique?
I have always loved Suzanne Neville and thought it would be a dream to stock her dresses, so I feel very honoured that they said yes to us. We have increased the price point of our full collection by introducing Enzoani Beautiful, Enzoani Blue and Badgley Mischka and I felt we needed a jewel in our crown. Suzanne Neville is the perfect complement to the Enzoani dresses – we love chic, tailored designs with a little twist. The corsetry and workmanship is exquisite and I can’t tell you how excited we are to introduce them into the shop!
Do you have a personal favourite from the collection?
I love Swanson, Rosa and if I was to get married again, without doubt, it would be in Coco.
What type of bride will the collection appeal to?
The collection will appeal to the savvy bride, the lady who really knows what she wants and isn’t afraid to go and get it. Our Suzanne Neville brides will appreciate simple design and quality and know that less is definitely more!
What is the price range of the collection?
Price range from £2,500 to £4,000.
What are you looking forward to most about the event?
I am so proud of what we have achieved and excited about the future of the industry that I want to share it with people. I love the fact it will be a gallery type of setting, without the stands that are usual at such events. I am hoping my old customers will also come along and I will be able to catch up with them too.
How do brides get hold of tickets for the event?
Tickets are available here on Eventbrite. They are free and will enter ladies into the perfume draw if they attend the event. Anyone can come and have a look, it’s not just open to brides-to-be, it’s a celebration of very beautiful dresses.
November 15th, 2016 | Rachel Parry
There’s nothing better than seeing two of our fabulous Sponsors join forces to bring brides super special events – and that’s exactly what will be happening on Saturday 26th November, when The Little Pearl Bridal Boutique in Pickering, North Yorkshire, will be hosting a Felicity Cooper Bridal designer day.
The fabulous event will not only include an exclusive preview of the gorgeous Felicity Cooper Natural Soul 2017 collection, but those who order a gown on the day will also receive a 10% discount. Oh and there will be cake and fizz too!
Tempted? We thought so! Here’s the lovely Diana, owner of The Little Pearl, with all the details.
Tell us a little about what brides-to-be can expect from the designer day…
diana says: The event will include an exclusive preview of the Felicity Cooper Natural Soul 2017 collection, along with a few new pieces that have yet to be seen! We will have 10% off any gown order placed on the day, plus we will be surrounded by fizz, cakes and a goody bag for every bride who comes along.
What are the benefits of the event?
Brides to be will get an exclusive preview of the full Felicity Cooper 2017 collection, plus a one to one styling appointment with the designer herself! This is a total treat for any bride-to-be, where they can chat about creating their dream bridal look.
How many appointments will be available on the designer day and how long will the appointments last?
Appointments last for one-hour-and-a-half, with appointments from 9am to 6pm.
Tell us a little about the Felicity Cooper collection…
Creative Director, Fiona Cooper, has sourced the most beautiful free-flowing fabrics, delicate laces and exquisite beadwork, taking inspiration for the Natural Soul Collection from the desires of real brides to look and feel absolutely stunning on their big day. The 2017 collection consists of 18 new pieces and appeals to every bride, from the modern and quirky, to the elegant, vintage and bohemian. The beautiful cuts and fabrics offer a stunning selection for the cool, fashionable and confident bride.
Any particular favourites or stand out pieces within the collection for you personally?
I love a full skirted gown, so the amazing Bravely has certainly stolen my heart. For more of a soft, boho look, I just adore the open back detail on Matilda too.
What sizes are Felicity Cooper designs available in?
All of the gowns can be ordered in sizes from a 2 to a 24.
What is the price range of the Felicity Cooper dresses that you stock?
The price of the collection ranges from £1,350 to £1,900.
What are you looking forward to most about the designer day event?
I love welcoming our very talented designers to the boutique and giving brides that special one-to-one styling opportunity. Who wouldn’t love to meet their own gown designer and create their dream bridal look together?
Do you have any advice for brides-to-be attending the designer day?
I would recommend coming to the designer day having already tried on some gown styles so that you have an idea of what you are looking for. This will help to get the most out of your appointment, so that you can really get into the detail of your whole bridal look.
How do ladies go about booking an appointment for the events?
December 10th, 2015 | Rachel Parry
Last month our lovely Sponsor One Fine Day Bridal, celebrated its first birthday with a special relaunch event inviting brides-to-be to view gorgeous new collections to the boutique whilst raising a glass of fizz (sounds like our kind of event!)
Better still, owner Lindsey Johnson, called upon some of the North West’s top wedding suppliers to help advise and inspire brides-to-be on everything from their hair and makeup to lingerie and accessories, making it both an entertaining and informative evening.
So for those of us that couldn’t make the glittering event, this afternoon we’re catching up with Lindsey to find out how it all went, what brides-to-be can expect from the boutique’s new collections and how they go about making an appointment to view the gorgeous gowns for themselves. Take it away Lindsey…
With images by Melissa Beattie.
After months of planning, how did your relaunch event go?
lindsey says: The event was a fabulous celebration our first birthday here at One Fine Day Bridal and provided the perfect opportunity to showcase the new designer bridal collections we are introducing for 2016. It was also a fantastic opportunity to collaborate with choice local wedding experts as I really enjoy getting creative.
The event was really successful, we kept the numbers intimate as I wanted to offer our brides a personal and relaxed evening, all guests arrived on time (some surprisingly early) and our first gown orders have been successfully placed.
What did the event involve?
We opened the evening with a glass of prosecco and nibbles while guests and their families were introduced to their table. Daniella Gallagher entertained us with her beautiful vintage jazz voice while we prepared the catwalk, which weaved between the tables so guests were able to see the beautiful dress details close up. Following the catwalk show, I took the opportunity to join each bride at her table and chat about plans while Dani continued to sing for us into the late evening.
We strive to represent the very best in our industry, but Brides Up North cannot be held liable for the products/ services of our sponsors. Any bookings are made at your own risk. Terms & Conditions.
All images © Brides Up North/ original author. Images should not be reproduced without written permission. Terms & Conditions.