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spontaneous storytellers: lloyd-clarke wedding photography

March 6th, 2018 | Julia Braime

Lloyd Clarke Wedding Photography (1)

If natural, beautiful and effortlessly elegant wedding images get your vote you’re going to want to read on, as this afternoon we’re delighted to be catching up with our fabulous Yorkshire-based Sponsor Lloyd-Clarke Wedding Photography.

Now you regular readers may well recall one half of this talented duo being mentioned on the blog before – the lovely Bethany Clarke whose gorgeous images we have featured numerous times begore. However, due to popular demand for increased coverage by two photographers, Bethany has rebranded the business to reflect that both she and her equally skilful partner Matthew Lloyd are available to cover couples’ weddings.

Both are award-winning photojournalists that love nothing more than documenting the beauty of a wedding as it unravels, enabling them to tell the full story of the day through gorgeous imagery. But don’t just take our word for it, read on to view more of their stunning photography, and if you like what you see, be sure to take note that Bethany and Matthew are kindly offering a free engagement portrait shoot and 10% off any of their packages for Brides Up North readers. A-ma-zing!

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How would you describe your style of photography and the approach you take to capturing a big day?

bethany says: Our style is documentary, capturing and revealing a story spontaneously as it unfolds. There is a huge difference between posed photographs, which can drain all sense of excitement and spontaneity, and those that show the natural fun, exuberance and affection displayed on a wedding day. Many clients compliment us on being unobtrusive. We give a little direction when needed, then melt into the background, so we can record wonderful moments without interfering. We are both award-winning photojournalists and our approach is to document a wedding with beautiful, memorable images which surprise and delight people because they were unaware they were being taken.

What is it that you love most about your job?

We love to be part of peoples’ very special day. Every wedding is unique, and it is a privilege to share in such an exciting, life-changing experience. Witnessing all the private, tender and amusing moments that families, friends and other relations share at weddings, and capturing them forever, is a huge responsibility that we thrive on. Over the years people can lose contact and memories fade but our images will be there forever.

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You have just rebranded your business – can you tell us what has changed and how the rebrand helps to reflect your style and approach?

We rebranded after moving to North Yorkshire from London and requests for two photographers, to intensify the number of viewpoints and images, increased. We have always worked together but now the company name and corporate identity reflects this. However, offering flexibility is crucial and couples can still decide if they want one or two photographers for their special day.

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You’ve just launched a new website too, can you tell us a bit about it?

Our new website is easy to navigate and shows the style, quality and variety of our photography, with our prices, so people seeking a wedding photographer can make a fast decision as part of the many other arrangements for their special day. Our client testimonials fit with our documentary style and are more valuable and persuasive than anything we could say.

Your website shows that you have captured a diverse range of weddings but are there any in particular that stand out to you?

Each wedding is unique to the couple involved and we love being part of them all, although we sometimes have favourite locations or flowers.  Some of the most rewarding moments can come from helping people who are worried about being photographed to disregard this, have a wonderful day and receive photos that they will love and treasure. Everyone is special in their own way and we bring this out in our photography. The biggest compliment, is when clients come back to us for baby and family photos.

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Reflecting on 2017, what would you say were your biggest highlights?

Our work is a journey for us in the same way that couples are starting a new journey when they marry. There were many highlights for us in 2017, including the lovely reviews and thank you cards from delighted couples. Our enthusiasm about our approach means that we also have images that we love, photos that give us goose bumps when we edit them and ones we want to hang on our own walls. However, hearing about couple’s favourite shots is always the most rewarding aspect of our work.

What area do you cover?

We regularly cover Yorkshire, the Lake District, Cumbria and Northumberland, but are happy to travel and demand for our approach means that we have have carried out wedding photography as far away as the Channel Islands and Europe.

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