January 10th, 2017 | Julia Braime
image for UNVEILED Issue 06 by GASP Photo Co
Almost exactly two years ago I wrote a blog post (here) announcing that I would be joining the team at glossy, luxury wedding magazine unveiled as Editor In Chief. My role? To help the publishing team build on the stellar work that they had done in creating their first three issues and to produce a truly aspirational bi-annual bridal print product that was still accessible for brides to be planning their stylish wedding in the north of the UK (and successful in supporting the suppliers who could help them to achieve that).
How time flies when you are having fun!
Two years and three more issues under our belt, I’m proud to say that we faced the challenge head on and absolutely smashed it.
As I wrote in my Editor’s letter for Issue 06 of UNVEILED, I can finally say with confidence that this magazine has truly become the respected luxury title that I hoped it would when I accepted the post in January 2015. UNVEILED is making waves in the luxury bridal industry, gaining the very valued support of internationally celebrated bridal couturiers and brands whilst still celebrating and collaborating with the very best talent to be found in your local area.
UNVEILED asks that our readers, sponsors and collaborators expect more, and we aim to raise the bar even higher with each new issue. We’ve always shot our own cover images and every single editorial shoot found within UNVEILED’S beautiful pages is conceived and styled entirely in-house by our creative team – with the help of trusted teams of industry experts – to create sensational, fashion forward and cutting-edge content to inspire your own wedding day look.
We feature more pages of real weddings than any other regional title and are proud to support the talented local professionals who helped our stylish brides to make their vision a reality. We work with big names, emerging talent, long established businesses and start ups alike, all with one thing in common: from luxury bridal boutiques to fine art floral designers, superstar photographers to sugar craft experts – if it’s beautiful, we want to know about it.
UNVEILED has an unrivaled distribution across the entire north of the UK, via our exclusive partnership with Brides Up North (who else?) as the largest host of luxury bridal events across three regions and special relationships with all the other biggest and best wedding shows such as The National Wedding Show, The UK Wedding Shows and other brilliant independent promoters. The magazine is available to purchase via the UNVEILED online store, on the newstand at WHSmith and independent retailers and new for SS17 will be at WHSmith travel outlets and available to download digitally via the App Store. UNVEILED is also a media partner for leading bridal trade events such as White Gallery, The London Bridal Show and The Harrogate Bridal Show.
This mag is going places…. and its pretty damn beautiful too.
Whilst planning and perfecting UNVEILED alongside the Brides Up North branded events and our pretty pages here on the blog, we prefer to let both products stand alone and speak for themselves, so despite announcing each new issue here on the site, we haven’t really shared any of our work for the magazine online. So why the change today?
We are really proud that as of mid-December, UNVEILED became a trading name of Brides Up North Ltd, and the magazine was transferred into our ownership. We are thrilled to announce that UNVEILED will now be managed entirely by our team, both creatively (as before) and now commercially, in order to continue to grow and develop this stunning title.
Die hard UNVEILED fans (like, er… me) can rest assured that the aesthetics of the magazine won’t be changing. The magazine’s Founder, Craig – now a very good friend – remains an important part of the UNVEILED team and his support has been paramount in making the transition of ownership seamless. Pink might be our thing here at Brides Up North, but its almost a dirty word over on the UNVEILED side of the office! Instead, we’ll be keeping both products separate but drawing on our skills and contacts and pooling our resources across both titles. We’ve already proved that together we are stronger. UNVEILED is the most gorgeous bridal print title in the UK and we can’t wait to see where we can take it to next.
First up, we’ve got our SS17 issue to complete, for our end of February print date, and the line up of creative shoots, fashion features, venue showcases and styling inspiration is looking even better than ever. We can’t wait to share our hard work with you.
We’ve also been busy building a stunning new website: UNVEILEDdigital. Over on the new site, we’ll be applying our online skills to create a truly sleek and smart online resource for UNVEILED readers, including a brand new blog, digital edition, brands directory, live catwalk content and many more innovative and exciting features. We can’t wait for the big reveal, to coincide with the launch of Issue 07 and beyond.
And that’s just the beginning.
It should go without saying, and I’d like to reiterate that we may have big dreams, but we’ll never forget our roots. I’ve already shared our news with many of our trusted collaborators and I’d like to thank our wonderful northern wedding industry colleagues who continue to support our journey, fuel our fashion shoots and feature pages. They are the best in the business, bar none, and this will always be their magazine.
So, 2017, to work….
Limited sponsorship opportunities are available for Issue 07. Please contact firstname.lastname@example.org to request your Media Pack and for more information. We would love to hear from you.
March 4th, 2016 | Julia Braime
If you follow our Facebook, Twitter or Instagram feeds – and if not, come on, sort that out! – then you’ll have already seen that the brand new spring/summer 2016 issue of our super glossy print product, Unveiled Magazine is here!
Hot off the press, I present you with unveiled, issue #05.
Rachel and I are so proud to edit this beauty and believe me when I say that a whole lot of hard work behind the scenes has gone into bringing our baby into the world. Worth it? Most definitely.
Unveiled has always been an innovator – the first (and still the only!) regional bridal magazine to shoot our own bespoke cover image – leading the way with 35 pages of unique editorial fashion shoots and almost 50 pages of beautiful real weddings for your inspiration.
As has always been the case, we are extremely proud to support local businesses and I would like to extend our thanks to all of the talented northern wedding industry professionals who have helped to bring issue #05 of this glossy coffee table tome to life. We work with only the best photographers, wedding venues, bridal boutiques, floral designers, hair and makeup artists, stationers and cake specialists (the list goes on) and would recommend each and every supplier within Unveiled’s pretty pages as a part of your wedding day dream team.
The response to our last issue, my first as Unveiled’s Editor, was so phenomenal that I worried about how we might follow it, but it seems that our team work well under pressure, as issue #05 is truly our strongest yet.
The level of support from the wider UK bridal industry has been unprecedented and as such we are thrilled to bring you the designer edit, with two exclusive designer-led fashion shoots and three other stunning editorial spreads showing off some of our favourite in-boutique finds for 2016, as well as interviews with couturier stars Ian Stuart, Kate Halfpenny, Stewart Parvin and Belle & Bunty. Now a regular feature, we also report from the North’s very best bridal boutiques, discovering the dresses within and catch up with what’s hot for this year and beyond in our mid-season trend report.
If it’s styling inspiration that you are looking for, we have that covered too, with ideas galore throughout our sensational real wedding pages and specialist features covering venue dressing, lighting and transport amongst others. Look out for some soft and sensual bridal boudoir styling in our ‘Scandlicious’ shoot and pick up expert make up and skin care tips in our Beauty section.
As always, we’ve profiled the finest selection of venues for your big day in our extensive Venue Guide and are excited to bring you ‘The Unveiled Collection’, our pick of Unveiled’s favourite venues across the regions. We’ve done the venue hunting, so you don’t have to!
We are proud that Unveiled is stocked at WHSmith, in hundreds of independent retailers and distributed at the very best wedding fairs right across the North. Whether you pick up your copy in the newsagents, at a bridal event, during a visit to one of our venue or boutique partners, or via our very sleek and snazzy online shop I hope that you love every page of Issue #05.
Cover image: Kimi at Lenis Model Management wears Jesus Peiro Dress 6017 available at Lovebird Brides, shot by Stan Seaton Photography. Make up by Jo Leversuch at Make Up By Jo and hair by Gareth Lambert at Aqua The Salon. Creative direction/ styling by Julia Braime.
June 16th, 2014 | Julia Braime
Well, hello there! Happy Monday to you my lovely reader.
So. It’s really very nearly time to unveil the glam new look that I’ve been working on behind the scenes here at Brides Up North since the turn of the year (and procrastinating on since early 2013 – maternity leave can do that to you). We’re so excited to give these pretty pages a little makeover, add some snazzy new features and bring the whole Brides Up North experience up a notch.
Not to worry though, you won’t suddenly find our head in the clouds and you won’t be needing a map. We’re purposely keeping the layout and functions of the site familiar so that you can still find your way around quickly and easily (the experience should just be glossier and more useful) and you’ll still feel loved – everyone’s welcome at our party! You just need to be Northern, and proud of it…
To celebrate, we’re busy working on a whole host of great new features and seeking the advice of a lauded panel of industry experts – the very best in the business, no less- who’ll also be taking their places on the inaugural Brides Up North Team Excellent Panel to administer help, advice and inspiration liberally (and sprinkle a few sequins here and there).
As a blogger and creative events director, I’m used to instant gratification for my efforts. Curate a pretty feature and boom! – there it is for all to see and share, host an excellent event and voila! – the internet is filled with rave reviews and re-bookings. This is different. The site’s makeover has been a real labour of love and has taken longer than I ever imagined. Functional tweaks (upon tweaks), a dedicated branding shoot – sneak peeks of which I’ve been leaking for the past month or so, a couple of the images here – key image choices, font selection, layout decisions, team selection, features planning, writing, writing, writing and re-writing, self doubt, paranoia and self loathing (ok, not those last two)… but it’s been hard work, and I bet you’ve been wondering what I do all day between event seasons!?
Tear my hair out, mainly.
I just hope you all love the new look as much as I do. It’s coming really soon, I promise.
Amongst all the grafting, there are sometimes some nice surprises! Working late on some top secret web stuff last night, inbox pinging away with Sunday submissions (it’s one of our busiest times of the week), I was pleased to find amongst them a happy little email from The Wedding Industry Experts Awards 2014. Turns out that Brides Up North has picked up a few awards this season – Most Popular Wedding Show or Fair, West Yorkshire & Most Popular Wedding Blog, West Yorkshire (are there any others?!?), and named a top 5 National & Worldwide Finalist in both categories. Well, thank you very much! That’s certainly a boost just as I needed it.
We keep banging on about it, but I’ll say it again – our mission is to get you ladies thinking local and to promote the fabulous wedding industry talent that we have right here on our doorstep in the North of the UK. To take the crown in our home County really is something that I’m very proud of indeed.
Now whilst the recognition is nice, The Wedding Experts Awards is a huge process, with many categories and spanning the entire wedding industry and (being honest) to win can sometimes feel a little like pot luck. Lovely – icing on the cake of a lovely Sunday pot luck – but all the same, there is one rather more niche (and very special) awards process that we’d really, really like to do well in again this year. While we’re on a roll, I’d love it if you could give us a hand.
I’ve already told you all about what a fabulous honour it was to take home a Wedding Blog Award for “Best Big Day Inspiration” in 2013, and we’d love to join the Wedding Magazine winners circle again this year. Let’s keep this Northern Revolution going!
Brides Up North campaigns tirelessly to encourage brides to think local and support our fabulous regional wedding industry… so lets show the rest of the UK what we can do!
Click here to VOTE for Brides Up North. We love you! It literally takes a moment, and would mean so, so much to us.
Nominations close on Thursday 26th June 2014.
Thank you, so much x
This is not a sponsored post
March 26th, 2014 | Julia Braime
If you’re a regular reader of Brides Up North, you’ll know that last autumn I was thrilled to be a recipient of a Wedding Blog Award from the lovely people at Wedding Magazine and voted for by you, my readers.
As a lot of our “office hours” here at Brides Up North HQ are dedicated to managing our events, business admin, meetings and email enquiries, I spend a lot of long lonely hours working on the actual editorial content for the site (often long into the night when the rest of my young family is finally sleeping!) and the recognition of our contribution to the online wedding world really did mean a lot to me. In fact, it still gives me a warm fuzzy feeling now! It’s nice to be appreciated!
We’ve been so busy at Brides Up North with our branded events and other exciting projects for 2014 (watch this space) that we’re a little behind recapping all our great coverage in the industry press in late 2013 and earlier on this year.
Image: Paul Cahill
I wrote an excited post from my London hotel room the day after the Awards (absolutely no hangover, that’s the high quality Ritz Champagne for you: I drank a lot of it!) and you can read my recap here, but I wanted to share the official round up of the evening from the hosts themselves and my “Five Minutes With” feature from my interview in the “Winner’s Enclosure” immediately after collecting my prize and a kiss from Mark-Francis (offa Made In Chelsea).
Once again, a huge thank you to my readers and industry supporters for your votes. Brides Up North wouldn’t work without you, and I am so grateful for your daily input and love. In my interview, I say that the ethos behind behind the blog is that “I want to spread the message that the Northern wedding industry is full of inspirational people and make their voices heard”. That will never change. This is your blog, for your wedding, in your local area. Think local, be inspired and make the most of the exceptional talent on your doorstep. That’s the Northern Revolution… and it’s rumbling on!
This is not a sponsored post
January 22nd, 2014 | Julia Braime
It’s time for another online/ offline catch up folks. The Editorials is a series I run occasionally here on the wedding blog, bringing the offline bridal freelance writing that I do on a monthly basis for numerous glossy magazines online.
“It’s All In The Detail” was a piece penned by moi and first published in National Glossy, Wedding Magazine as a part of my Trend Alert series of columns (although it’s contents have been tweeted a few times since then)! I hope it inspires you to accessorise wisely…
I said: No longer content with just the church, dress and swish wheels, trendsetting brides and grooms are thinking outside the box when it comes to the finer details of their big day.
This isn’t about following the crowd and installing a job lot of teacups, typewriters and the prerequisite bird cage table centres, but selecting unique props and decorating details that say something about the your individual tastes and interests and using them as a backdrop to your celebration.
Dan Jones Photography
A plan is essential. It’s all too easy to get carried away at the car boot sales and lose sight of your initial vision. This isn’t an episode of ‘Don’t Tell The Bride’. Before the great rummage begins, consider your theming carefully and arm yourself with a wish list to avoid expensive mistakes. Consider enlisting the services of a prop hire or event styling specialist who will help you to bring more ambitious ideas to life.
A Personal Touch
Whatever decorating details you add to your big day, the most effective schemes will be those that really mean something to you as a couple. Travel mad? Vintage suitcases, picture postcards and grand old maps in place of table runners can add nostalgia and romance to your celebration. Love cycling? How about a bicycle made for two?
Some of the more popular grand schemes like festival or circus themed weddings need commitment to work. If in doubt, add bulk and colour – reams of rainbow streamers or paper pompoms en masse are a cheaper alternative to filling the room with flowers, and in some scenarios more definitely is more!
Before embarking on a decorating extravaganza, remember to do your sums. Props and detailing should really be somewhere near the bottom of your budget and an optional extra rather than essential expense. Decide what’s more important to you – 100 Greek urns or your Santorini honeymoon (and I’m not judging!) and budget accordingly.
Jonny Draper Photography, Shelley Hughes Photography
Nothing For The Sake Of It
Often, the most stylish weddings are the simplest affairs. Don’t feel pressured to over-style your day if a themed celebration just isn’t your bag. You can still add personal touches with your favourite flowers, photographs of loved ones or a carefully chosen playlist.
Brides Up North UK Wedding Blog – Images © 2014 as credited
This is not a sponsored post
November 13th, 2013 | Julia Braime
So. Recent press for this little wedding blog, eh? It appears that there’s quite a lot to cover.
2013 has been one busy year. (I wouldn’t have it any other way).
“Here Comes The… Bridal Business!” Brides Up North is profiled in Fabulous Magazine’s Careers Issue
(to over 8 million readers no less!)
“It’s All In The Detail” – an inspirational three page spread on decor and details in Wedding Magazine
“Snap Happy!” A three page guest feature in brand new Unveiled Magazine
“Catwalk Queen” – getting excited about the 2014 bridal collections in Loved Up Magazine
“Picture Perfect” – more photography talk in Mosaic Brides
“Wedding Venues – The Expert Opinions” in Belle Bridal Magazine
“Bridal Buzz” Catching up on a year’s worth of columns in Etc Magazine
That’s where all the magic happens, first. Get involved!
Brides Up North UK Wedding Blog – Images © 2013 Brides Up North
This is not a sponsored post
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