Today’s styled shoot is all about the fashion-forward bride seeking something ‘unweddingy’. Throw in an urban backdrop and what the photographer describes as an edgy, stripped back vibe, and you’ll get a fair idea of what to expect on our pages!
The shoot was coordinated by talented photographer Charlotte Ridley and took place at Hideout Hotel in the city of Hull – boutique accommodation in the heart of the Old Town, with enviable views of Hull Minster and Trinity Square.
Providing a dramatic setting for this editorial-style shoot, the hotel’s quirky interior lent itself perfectly to Charlotte’s off-the-wall vision, and she even captured the shoot on 35mm film and Polaroid too for an all-out retro vibe, which we love.
The styling is fuss-free, focusing very much on the stunning gowns (there are three beautiful ensembles to pore over complete with dainty floral detailing) offset by an unconventional pair of Converse trainers and a leather jacket for that quirky edginess much sought-after by Charlotte and her team. We think they nailed this look perfectly.
This fabulous bridal attire was complimented by barely there makeup, natural freckles and a statement bold lip. Perfectly showcasing how you can dare to be different on your big day and let your personal style shine through. Piqued your interest yet? Charlotte gives us all the behind the scenes goss from the day.
With images by Charlotte Ridley
Charlotte say: The aim of the shoot was to create a fashion forward bridal editorial with an edge, something that would appeal to modern brides who want something a little more ‘unweddingy’.
I shoot in barns and the countryside a lot, and as much as I love it – I really wanted the chance to do something a little more stripped back, something city-based with a bit of an edge. The title of the shoot is simply Charlotte Ridley x Ghost Orchid: Minimal Bride in the City.
I’d had my eye on Hideout Hotel for a while! It’s a new hotel in Hull city centre where guests can book out full apartments. It’s directly opposite Trinity Church, so it’s absolutely perfect for soon-to-be-weds opting for a city wedding. I’d followed them on Instagram for a while and loved the styling of the rooms, as they’re really modern and fresh. They have a really dramatic, wooden barred front too – which I knew would filter light through lovely. It’s also right in the heart of the city centre – so it fit perfectly with the vision I had in mind!
The aim of the shoot was to be as minimal as possible. We wanted to show that you can still create something with impact with zero fuss.
Katey from Ghost Orchid Bride and I chose three gowns. The first was an Alexandra Grecco ‘Wilder Gown’, a blush coloured dress with petal details. We also had the ‘Lana Gown’ from this same designer – a white dress with petal details. The third was a Daughters of Simone ‘Laurence’ gown – a white lace off the shoulder dress.
We chose fashion forward dresses which we knew would work well with the urban location. We also used dresses with really intricate features. The delicacy of these gorgeous little details contrasted against a city aesthetic and brought this soft but edgy look.
We also knew that we wanted Neave, the model, to wear Converse. Not only do cobbles and heels not tend to mix well, but we wanted the shoot to have a really relaxed vibe. It was complete chance that she was wearing a leather jacket on the day, too. It just seemed to fit with the aesthetic really well!
We’d just worked on a shoot where the makeup was really gorgeous and grungy, so this time we decided to go the opposite way. Rachel Helen Key went for a really bare minimalist look, and kept everything nice and pared back. My absolute favourite bit about the makeup is the freckles! Rachel is honestly a makeup genius, and those amazing natural looking freckles scattered across Neave’s nose were put there by Rachel. Magic! We went for a nice bold lip with the leather jacket, it really added another layer of grunge to the shoot for the last few photos.
The shoot went perfectly! It was super laidback and chilled. There was no particular highlight; shooting new work is always fun and I always get excited about it! I think we really captured what we set out to, though.
I shot the editorial on digital, 35mm film and Polaroid. Shooting on film is my favourite thing, and any chance I have to fire off a couple of rolls…I take it! My favourite shot from this set was a close up of Neave in the Alexandra Grecco Wilder Gown which shows off her beautiful freckles and this one was taken on 35mm.
There is lots of work coming up this year – real weddings and styled – which I’m super excited to get stuck into and share. I’ll also be launching the design side of my business, and will be offering modern and minimal stationery within the next month – so I’m really excited about that as well!