Styled Shoot


21st September 2020 | Sarah Symonds

If you’re still on the quest for The Dress, you’re going to want to check out this styled shoot because today we’re showcasing some simply stunning wedding gowns, paired with super pretty florals and worn with a cool city chic attitude.

This is a real traffic stopping shoot and includes an amazing Abbey Road-esque strut across the zebra crossing! Talented trio Gayle, Emma and Max have worked magic, incorporating their individual skills in a way that has created an inspiring shoot just using locations in and around their ‘hood, Uttoxeter, and inside UNVEILED Network Member The Bridal Rooms’ beautiful boutique.

There’s something for everyone here, with a mix of gorgeous Martin Thornburg and Badgley Mishka dresses in different romantic styles. You’re bound to find something to get you excited to “say yes to the dress’ yourself! The bold lace detailing in particular has got us giddy! Which one’s your favourite?

With images by Max Sarasini Photography


Gayle says: Lockdown was difficult and I had so many dresses I wanted to showcase. It was hard bringing a venue on board, what with having to furlough staff, so I had a brain wave to base the shoot around the shop and our home town, Uttoxeter. It was a very small shoot, involving just us, The Bridal Rooms, the photographer, Max, and Emma at The Floral Studio who had made some beautiful artificial bouquets. We wanted to make it quite abstract, using pedestrian crossings, the high street and shots inside the shop. Unusually for a styled shoot, the models Lauren and Sophie did their own hair and makeup due to Covid restrictions.

I love everything bridal and am a hopeless romantic at heart, so my vision is to make every bride feel the best version of themselves and enjoy the emotional purchase of finding their wedding dress. At The Bridal Rooms, we try to distinguish the business to surprise and delight brides that walk through our doors. We aspire to attract a wide variety of brides, meeting their needs and then guiding them through a once in a lifetime experience.

Max says: The Coronavirus pandemic wiped out most of my weddings this year, so I was looking to get involved in an inspiring and interesting shoot. I really wanted to do this with a local wedding supplier in Uttoxeter, because it’s been tough for us all. The Bridal Rooms, Uttoxeter was the perfect fit for me. I shoot documentary-style wedding photography all over the UK, for cool, quirky couples who are looking for natural, beautiful, story-telling wedding photography.


The location was the base of The Bridal Rooms and we wanted to use the best of Uttoxeter in a fun way, and bring bridal looks to the streets. We wanted to do something totally different and ‘out of the box’ to the usual styled shoots. We were all about making the best of the current situation and keeping everything local and safe.


The flowers were artificial bouquets I had made for the shop during lock down from the very talented Emma at The Floral Studio. I wanted something for brides to have an overall vision of how they’d look on their wedding day, we thought these bouquets were fresh and modern, yet subtle and classy.

Emma, owner of The Floral Studio, loves creating stunning wedding flowers. She uses her knowledge of flowers to design that unique finishing floral touch, using such fine flowers that will enhance and compliment any bride’s special day.


The gowns in the shoot were a mix of Martin Thornburg gowns from the new launch collection that I had on loan for a designer weekend (I wanted to make the most of them whilst I had them!) and Badgley Mischka gowns that are my couture designer in the boutique. Both being my two favourite and most popular designers.


The models, Lauren and Sophie, both did their own hair and makeup, as you can imagine we had to improvise as Covid wouldn’t allow for hair and makeup artists.


Our aim was to capture stunning relaxed images based on luxury in a natural environment. The shoot was going really well until the rain came! We would have loved to have got some more shots outside but unfortunately it got cut short, so we then made the most of the inside of the boutique. Overall though the shoot went great. We certainly stopped traffic!

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